Together, Salesforce and Slack are creating the digital HQ for success from anywhere. July 21, 2021: Salesforce completed its acquisition of Slack Technologies, Inc. Founded in 1999, Salesforce enables companies of every size and industry to take advantage of powerful technologies - cloud, mobile, social, voice, and artificial intelligence - to connect to their customers in a whole new way. Today, Salesforce is the #1 CRM, bringing companies and customers together in the digital age. Since its founding, Salesforce’s mission to provide customers and stakeholders with new avenues to achieve greater success has fueled continuous innovation.īelow is a list of some key Salesforce acquisitions over the years, linking to the original company announcements where available.

The Salesforce mergers and acquisitions strategy has always been driven by customer success - a consistent core value of the company overall. For media inquiries about Salesforce acquisitions, please contact. If the acquisition is successful, which still depends on passing other regulatory hurdles, it would be Salesforce’s largest purchase to date, according to the Wall Street Journal.Editor’s Note: This page was last updated July 21, 2021.

“We consider, due to commercial and reputational risks, that Salesforce would be unlikely to disadvantage competitors by degrading interoperability between Salesforce’s CRM solution and competitors’ team collaboration solutions, or between Slack’s team collaboration solution and competitors’ CRM solutions,' Sims said. Sims added customers could change to other workplace collaboration platforms such as Microsoft Teams.

“Market participants said that if Salesforce engaged in anti-competitive bundling or foreclosure conduct, customers could switch to alternative CRM solutions, including global enterprise software companies such as Microsoft, Oracle, SAP and Adobe,' Sims said. Sims said most interested parties didn’t raise concerns with the purchase, however he noted businesses may seek out alternative options should Salesforce engage in anti-competitive conduct as a result of its purchase. “We focused on whether Salesforce having both CRM and team collaboration solutions could give rise to a substantial lessening of competition.”

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